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Customization

Built around your business

Ambr AI can be easily configured to your scenarios, terminology, and criteria, so your people prepare for the conversations they'll actually have.

Your context

Your simulation

Sales methodology

MEDDPICC

Buyer personas

3 DMs

Pricing model

3 tiers

Competitors

4 rivals

Ambr
Generated Simulation
CFO

David Chen

Chief Financial Officer

Enterprise renewal negotiation

CFO pushes back on pricing using your competitor's offer, referencing your packaging structure by name. Apply your methodology to hold the deal.

From: Sales methodologyFrom: Buyer personasFrom: Pricing

Why it matters

The most effective training reflects the exact nuances of your business.

Your sales teams use unique objection-handling language, and your managers navigate specific company policies.

Ambr AI bridges this gap. Easily create simulations that mirror your real-world context — from the precise products your people represent to the tailored feedback they receive — achieving employee readiness with speed and without extensive investment.

What you can customize
(and how easy it is)

Building highly tailored simulations is fast and intuitive. You don't need technical skills to create scenarios that reflect your exact workplace reality.

Your context

Sales methodology

MEDDPICC framework

Buyer personas

3 decision-makers

Pricing model

3-tier, usage-based

Competitors

4 mapped rivals

Your simulation

CFO

David Chen

Chief Financial Officer

Enterprise renewal negotiation

CFO pushes back on pricing using your competitor's offer, referencing your packaging structure by name. Apply your methodology to hold the deal.

From: MethodologyFrom: PersonasFrom: Pricing

Context & Objectives

Define the specific situation, tailor the experience to specific roles, and set clear, measurable learning outcomes.

AI Character

Choose the AI character’s exact personality, behavior, and pushback style to mirror the real people your team interacts with.

Real-World Inputs

Simply upload your company policies, product specs, or sales playbooks. Our platform instantly weaves them into the simulation, ensuring your teams are always working with the latest knowledge and best practice.

Built around your exact needs.

Scenario Builder
1

Scenario context

Performance review — underperforming team member

2

AI character behavior

Defensive, avoids direct answers, becomes emotional

3

Feedback criteria

Define what good looks like

4

Assign to team

Admin Customization

Easily create custom simulations for your teams yourself, directly in the platform. No technical skills required.

Customization Service
AB

Brief received

“We need scenarios for our Q2 sales kickoff covering new pricing...”

48 hours
Enterprise renewal — CFO pushbackReady
Discovery call — cold prospectReady
Competitive displacement — VP OpsIn review

In-House Customization Service

Our expert team builds fully tailored simulations for you. Share a few minutes of context and we deliver scenarios that match your needs.

Create Scenario
I need to give feedback to a team member about missed deadlines
Defensive at first, but ultimately open to feedback
Optional — add details about your situation
Private — only visible to youStart Conversation

Individual User Customization

Individual team members create their own private scenarios for specific upcoming conversations.

Customization Service
AB

Brief received

“We need scenarios for our Q2 sales kickoff covering new pricing...”

Building your scenarios...

Delivered within 48 hours

Enterprise renewal — CFO pushbackReady
Discovery call — cold prospectReady
Competitive displacement — VP OpsIn review

Speed

Launch in days, not months.

From creation to deployment in under 48 hours. No lengthy onboarding, no implementation project, no waiting for the next release cycle.

Evaluation

Feedback aligned to your frameworks.

Every simulation delivers detailed feedback on tone, pacing, structure, and approach. That's the starting point. You can go further: anchor feedback to your organization's competency frameworks, rubrics, or assessment criteria. Sales teams can score against their real qualification methodology. L&D teams can align feedback to existing development frameworks.

Evaluation Rubric

Sales discovery call competencies

Objection HandlingA

Addressed concerns with clarity and confidence

Product KnowledgeA-

Strong command, minor gaps on pricing tiers

Empathy & ToneA+

Warm, genuine, and consistently appropriate

Closing MethodologyB+

Good structure, could be more decisive

A

Strong performance across all competencies. Calibrated against your internal sales framework and methodology.

93%

of users report feeling better prepared for real conversations after using Ambr AI

It was super easy to create custom roleplay simulations and I was impressed by how quickly my custom scenario was created and ready to be used.

Sioux Watchorn, Health, Wellbeing & Engagement Lead, Peabody

We’ve found the process of creating customized role‑play simulations to be very straightforward and intuitive. The platform allows scenarios to be set up quickly with minimal back‑and‑forth, which makes it easy to tailor simulations to specific roles or sales situations.

Dylan Banks, Global HR Director, IWG

A team behind the platform.

Every client works with a dedicated customer success manager who learns your business and your goals. We provide as much or as little support as you need. When you need new scenarios built, adjustments made, rollout support, you're working with real people who respond quickly and care about the details.

For Your Organization

Custom-built for your context.

Tell us what your teams need to practice and we'll build a simulation around it — your industry, your culture, your conversations.